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Camp Kerala: luxury under-canvas accommodation for Ryder Cup and Glastonbury guests

Camp Kerala creates five-star under-canvas enclaves at the Ryder Cup, Glastonbury Festival and private events. We built their website, then took on SEO, content and paid search.

Camp KeralaExperiencesEventsWeddingsShikar Tents

Luxury under-canvas accommodation

Five-star enclaves at the Ryder Cup, Glastonbury Festival and private events.

Enquire now

Shikar Tents

Ryder Cup

Glastonbury

Results

organic clicks
10.7K
search impressions
169K
average click-through rate
6.3%
average position
8.3

Source: Google Search Console, May to October 2026.

The challenge

Demand that peaks around the biggest events

Camp Kerala's guests book around specific events, so interest rises sharply as the Ryder Cup and Glastonbury approach. The brand also needed a site that matched the feel of its Shikar Tents and the level of service guests expect.

The site had to look the part, rank for event-led searches and turn that interest into enquiries.

What we did

Our approach

  1. 01

    Website design and build

    A WordPress site built around the brand typeface, the Shikar Tents and clear routes into experiences and events.

  2. 02

    Event-led SEO and content

    Pages and blog content built around the Ryder Cup and Glastonbury, timed to when people start searching.

  3. 03

    Google Ads set-up

    Paid search campaigns ready to support peak booking periods.

  4. 04

    Ongoing maintenance

    We look after the site, so the team can focus on their guests.

The outcome

Search visibility that grew into the events

  • 10.7K clicks from Google in five months
  • 169K impressions in search results
  • An average position of 8.3, on page one for many searches
Search Console performanceMay to October 2026
Total clicks
10.7K
Total impressions
169K
Average CTR
6.3%
Average position
8.3

Services used

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What happens next

  1. Review the current position
  2. Define the commercial objective
  3. Agree the work and measurement